Top Selling California Pre-Roll Brands of 2025
Posted by DaySavers Team on Jul 6th 2025
Top Selling California Pre-Roll Brands of 2025
California, a $721 million dollar pre-roll market moving 52 million total units in 2024.
With pre-rolls controlling 17% of California's total cannabis market, the category ranks 3rd among cannabis products sold in the state.
Among California's 610 pre-roll brands offering a staggering 14,675 pre-roll products statewide at an average price of $13.81, 15 vie for the title of The Top Selling Pre-Roll Brand in California.
In partnership with Seattle-based cannabis analytics firm Headset, whose data is sourced from actual consumer transactions across over 3,500 retailers in 12 U.S. state markets and 4 Canadian provinces, we identified California pre-roll royalty, the leaders in total pre-roll unit sales last year.
Feel free to pack a pre-roll, roll a doobie, hit the bong, rip a dab, sip the vape, or sneak a puff of dro from your trusty pipe at any time. Alright! Let's get after it.
California's Top Pre-Roll Movers
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- #1
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Jeeter
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- Total Pre-ROll Sales $98,965,289
- Pre-Roll Units Sold 4,111,059
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TOTAL PRODUCTS
(2024) 494 -
AVG ITEM PRICE
(2024) $24.07 -
AVG UNIT COST
(2024) $13.58 -
PROFIT
MARGIN 44% -
BRAND MARKET SHARE
(2024) 13.9%
-
TOP-SELLING PRODUCTS |
TOTAL SALES (2024) |
TOTAL UNITS SOLD (2024) |
AVG ITEM PRICE (2024) |
% OF BRAND SALES |
|---|---|---|---|---|
| #1Baby Jeeter - Watermelon Zkittlez Diamond Infused Pre-Roll 5-Pack (2.5g) | $2,891,892 | 110,179 | $26.25 | 3% |
| #2Baby Jeeter - Bubba Gum Diamond Infused Pre-Roll 5-Pack (2.5g) | $2,842,283 | 107,593 | $26.42 | 3% |
| #3Baby Jeeter - Blueberry Kush Infused Pre-Roll 5-Pack (2.5g) | $2,807,245 | 105,792 | $26.54 | 3% |
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- #2
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STIIIZY
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- Total Pre-ROll Sales $58,113,836
- Pre-Roll Units Sold 2,733,983
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-
TOTAL PRODUCTS
(2024) 106 -
AVG ITEM PRICE
(2024) $21.26 -
AVG UNIT COST
(2024) $11.99 -
PROFIT
MARGIN 44% -
BRAND MARKET SHARE
(2024) 8.1%
-
TOP-SELLING PRODUCTS |
TOTAL SALES (2024) |
TOTAL UNITS SOLD (2024) |
AVG ITEM PRICE (2024) |
% OF BRAND SALES |
|---|---|---|---|---|
| #140's - Blue Dream Infused Pre-Roll 5-Pack (2.5g) | $6,196,711 | 270,859 | $22.88 | 11% |
| #240's - Strawberry Cough Infused Pre-Roll 5-Pack (2.5g) | $4,134,691 | 181,333 | $22.80 | 7% |
| #340's - King Louis XIII Mini Infused Blunt 5-Pack (2.5g) | $3,819,659 | 167,383 | $22.82 | 7% |
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-
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- Total Pre-ROll Sales $5,773,550
- Pre-Roll Units Sold 1,967,900
-
-
TOTAL PRODUCTS
(2024) 23 -
AVG ITEM PRICE
(2024) $2.93 -
AVG UNIT COST
(2024) $1.19 -
PROFIT
MARGIN 59% -
BRAND MARKET SHARE
(2024) 0.8%
-
TOP-SELLING PRODUCTS |
TOTAL SALES (2024) |
TOTAL UNITS SOLD (2024) |
AVG ITEM PRICE (2024) |
% OF BRAND SALES |
|---|---|---|---|---|
| #1Indica Pre-Roll (1g) | $1,689,289 | 653,931 | $2.58 | 29% |
| #2Hybrid Pre-Roll (1g) | $1,430,015 | 556,281 | $2.57 | 25% |
| #3Sativa Pre-Roll (1g) | $1,382,935 | 537,493 | $2.57 | 24% |
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-
-
- Total Pre-ROll Sales $7,489,441
- Pre-Roll Units Sold 1,761,929
-
-
TOTAL PRODUCTS
(2024) 29 -
AVG ITEM PRICE
(2024) $4.25 -
AVG UNIT COST
(2024) $1.80 -
PROFIT
MARGIN 58% -
BRAND MARKET SHARE
(2024) 1.0%
-
-
- #5
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Presidential
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- Total Pre-ROll Sales $25,671,852
- Pre-Roll Units Sold 1,599,057
-
-
TOTAL PRODUCTS
(2024) 131 -
AVG ITEM PRICE
(2024) $16.05 -
AVG UNIT COST
(2024) $7.84 -
PROFIT
MARGIN 51% -
BRAND MARKET SHARE
(2024) 3.6%
-
-
-
-
- Total Pre-ROll Sales $11,493,577
- Pre-Roll Units Sold 1,513,505
-
-
TOTAL PRODUCTS
(2024) 42 -
AVG ITEM PRICE
(2024) $7.59 -
AVG UNIT COST
(2024) $4.03 -
PROFIT
MARGIN 47% -
BRAND MARKET SHARE
(2024) 1.6%
-
-
- #7
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Gelato
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- Total Pre-ROll Sales $9,426,233
- Pre-Roll Units Sold 1,307,556
-
-
TOTAL PRODUCTS
(2024) 241 -
AVG ITEM PRICE
(2024) $7.21 -
AVG UNIT COST
(2024) $3.49 -
PROFIT
MARGIN 52% -
BRAND MARKET SHARE
(2024) 1.3%
-
-
-
-
- Total Pre-ROll Sales $5,082,991
- Pre-Roll Units Sold 1,293,413
-
-
TOTAL PRODUCTS
(2024) 12 -
AVG ITEM PRICE
(2024) $3.93 -
AVG UNIT COST
(2024) $1.48 -
PROFIT
MARGIN 62% -
BRAND MARKET SHARE
(2024) 0.7%
-
-
- #9
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Lime
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- Total Pre-ROll Sales $15,278,371
- Pre-Roll Units Sold 1,129,631
-
-
TOTAL PRODUCTS
(2024) 89 -
AVG ITEM PRICE
(2024) $13.53 -
AVG UNIT COST
(2024) $6.51 -
PROFIT
MARGIN 52% -
BRAND MARKET SHARE
(2024) 2.1%
-
-
- #10
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Kingpen
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- Total Pre-ROll Sales $22,201,802
- Pre-Roll Units Sold 1,024,577
-
-
TOTAL PRODUCTS
(2024) 329 -
AVG ITEM PRICE
(2024) $21.67 -
AVG UNIT COST
(2024) $11.39 -
PROFIT
MARGIN 47% -
BRAND MARKET SHARE
(2024) 3.1%
-
-
- #11
-
PUFF
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- Total Pre-ROll Sales $7,845,913
- Pre-Roll Units Sold 921,593
-
-
TOTAL PRODUCTS
(2024) 82 -
AVG ITEM PRICE
(2024) $8.51 -
AVG UNIT COST
(2024) $3.75 -
PROFIT
MARGIN 56% -
BRAND MARKET SHARE
(2024) 1.1%
-
-
- #12
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West Coast Cure
-
- Total Pre-ROll Sales $15,144,050
- Pre-Roll Units Sold 897,910
-
-
TOTAL PRODUCTS
(2024) 114 -
AVG ITEM PRICE
(2024) $16.87 -
AVG UNIT COST
(2024) $7.58 -
PROFIT
MARGIN 55% -
BRAND MARKET SHARE
(2024) 2.1%
-
-
- #13
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Dime Bag
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- Total Pre-ROll Sales $7,305,933
- Pre-Roll Units Sold 844,908
-
-
TOTAL PRODUCTS
(2024) 375 -
AVG ITEM PRICE
(2024) $8.65 -
AVG UNIT COST
(2024) $4.20 -
PROFIT
MARGIN 51% -
BRAND MARKET SHARE
(2024) 1.0%
-
-
- #14
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Pacific Stone
-
- Total Pre-ROll Sales $21,713,917
- Pre-Roll Units Sold 843,010
-
-
TOTAL PRODUCTS
(2024) 90 -
AVG ITEM PRICE
(2024) $25.76 -
AVG UNIT COST
(2024) $12.56 -
PROFIT
MARGIN 51% -
BRAND MARKET SHARE
(2024) 3.0%
-
-
- #15
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Claybourne Co.
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- Total Pre-ROll Sales $21,413,539
- Pre-Roll Units Sold 778,532
-
-
TOTAL PRODUCTS
(2024) 108 -
AVG ITEM PRICE
(2024) $27.51 -
AVG UNIT COST
(2024) $13.57 -
PROFIT
MARGIN 51% -
BRAND MARKET SHARE
(2024) 3.0%
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We identified California pre-roll royalty, the 15 leading brands in total pre-roll unit sales last year.