Top Selling Massachusetts Pre-Roll Brands of 2025
Posted by DaySavers Team on Jun 17th 2025
Top Selling Massachusetts Pre-Roll Brands of 2025
Massachusetts, a nearly $323 million dollar pre-roll market moving 33 million total units in 2024.
With pre-rolls controlling nearly 20% of Massachusetts's total cannabis market, the category ranks 3rd among cannabis products sold in the state.
Among Massachusetts's 311 pre-roll brands offering a staggering 10,395 pre-roll products statewide at an average price of $9.85, 15 vie for the title of The Top Selling Pre-Roll Brand in Massachusetts.
In partnership with Seattle-based cannabis analytics firm Headset, whose data is sourced from actual consumer transactions across over 3,500 retailers in 12 U.S. state markets and 4 Canadian provinces, we identified Massachusetts pre-roll royalty, the leaders in total pre-roll unit sales last year.
Feel free to pack a pre-roll, roll a doobie, hit the bong, rip a dab, sip the vape, or sneak a puff of dro from your trusty pipe at any time. Alright! Let's get after it.
Massachusetts' Top Pre-Roll Movers
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- Total Pre-Roll Sales $10,454,540
- Pre-Roll Units Sold 2,108,338
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TOTAL PRODUCTS 332
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AVG ITEM PRICE $4.96
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AVG UNIT COST $1.60
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PROFIT MARGIN 68%
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BRAND MARKET SHARE 3.20%
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TOP-SELLING PRODUCTS |
TOTAL SALES (2024) |
TOTAL UNITS SOLD (2024) |
AVG ITEM PRICE (2024) |
% OF BRAND SALES |
|---|---|---|---|---|
| #1Chocolate Chem Pre-Roll (1g) | $277,636 | 55,895 | $4.97 | 3% |
| #2Apple Gelato Pre-Roll (1g) | $210,970 | 46,677 | $4.52 | 2% |
| #3Blue Dream Pre-Roll (0.5g) | $174,600 | 46,463 | $3.76 | 2% |
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- #2
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Happy Valley
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- Total Pre-Roll Sales $20,540,750
- Pre-Roll Units Sold 2,033,393
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TOTAL PRODUCTS 155
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AVG ITEM PRICE $10.08
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AVG UNIT COST $8.75
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PROFIT MARGIN 11%
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BRAND MARKET SHARE 6.40%
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TOP-SELLING PRODUCTS |
TOTAL SALES (2024) |
TOTAL UNITS SOLD (2024) |
AVG ITEM PRICE (2024) |
% OF BRAND SALES |
|---|---|---|---|---|
| #1Super Lemon Haze Pre-Roll (1g) | $909,127 | 88,003 | $10.33 | 12% |
| #2White Wedding Pre-Roll (1g) | $473,755 | 46,436 | $10.20 | 6% |
| #3Banana Jealousy Pre-Roll (1g) | $355,646 | 35,694 | $9.96 | 5% |
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- #3
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Simply Herb
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- Total Pre-Roll Sales $11,946,785
- Pre-Roll Units Sold 1,231,943
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TOTAL PRODUCTS 144
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AVG ITEM PRICE $9.70
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AVG UNIT COST $5.34
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PROFIT MARGIN 45%
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BRAND MARKET SHARE 3.70%
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TOP-SELLING PRODUCTS |
TOTAL SALES (2024) |
TOTAL UNITS SOLD (2024) |
AVG ITEM PRICE (2024) |
% OF BRAND SALES |
|---|---|---|---|---|
| #1Butterstuff Pre-Roll (1g) | $642,600 | 81,872 | $7.85 | 5% |
| #2Happy Hour Pre-Roll (1g) | $539,579 | 69,430 | $7.77 | 5% |
| #3Banorange Pre-Roll (1g) | $475,888 | 67,135 | $7.09 | 4% |
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- #4
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Springtime
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- Total Pre-Roll Sales $4,362,505
- Pre-Roll Units Sold 891,413
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TOTAL PRODUCTS 61
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AVG ITEM PRICE $4.89
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AVG UNIT COST $2.06
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PROFIT MARGIN 58%
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BRAND MARKET SHARE 1.40%
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- Total Pre-Roll Sales $5,288,875
- Pre-Roll Units Sold 850,959
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TOTAL PRODUCTS 209
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AVG ITEM PRICE $6.22
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AVG UNIT COST $2.80
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PROFIT MARGIN 55%
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BRAND MARKET SHARE 1.60%
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- #6
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Find.
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- Total Pre-Roll Sales $10,529,176
- Pre-Roll Units Sold 711,753
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TOTAL PRODUCTS 120
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AVG ITEM PRICE $14.79
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AVG UNIT COST $6.34
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PROFIT MARGIN 57%
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BRAND MARKET SHARE 3.30%
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- #7
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Simpler Daze
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- Total Pre-Roll Sales $7,484,637
- Pre-Roll Units Sold 688,166
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TOTAL PRODUCTS 12
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AVG ITEM PRICE $10.88
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AVG UNIT COST $5.15
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PROFIT MARGIN 53%
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BRAND MARKET SHARE 2.30%
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- Total Pre-Roll Sales $9,113,481
- Pre-Roll Units Sold 684,474
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TOTAL PRODUCTS 45
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AVG ITEM PRICE $13.31
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AVG UNIT COST $5.91
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PROFIT MARGIN 56%
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BRAND MARKET SHARE 2.80%
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- Total Pre-Roll Sales $3,931,167
- Pre-Roll Units Sold 668,935
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TOTAL PRODUCTS 62
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AVG ITEM PRICE $5.88
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AVG UNIT COST $3.62
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PROFIT MARGIN 38%
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BRAND MARKET SHARE 1.20%
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- Total Pre-Roll Sales $8,397,083
- Pre-Roll Units Sold 661,522
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TOTAL PRODUCTS 208
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AVG ITEM PRICE $12.69
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AVG UNIT COST $6.02
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PROFIT MARGIN 53%
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BRAND MARKET SHARE 2.60%
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- Total Pre-Roll Sales $3,288,028
- Pre-Roll Units Sold 643,771
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TOTAL PRODUCTS 63
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AVG ITEM PRICE $5.11
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AVG UNIT COST $2.10
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PROFIT MARGIN 59%
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BRAND MARKET SHARE 1.00%
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- Total Pre-Roll Sales $4,037,922
- Pre-Roll Units Sold 567,516
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TOTAL PRODUCTS 39
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AVG ITEM PRICE $7.12
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AVG UNIT COST $3.46
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PROFIT MARGIN 51%
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BRAND MARKET SHARE 1.30%
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- #13
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High Supply
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- Total Pre-Roll Sales $4,768,193
- Pre-Roll Units Sold 528,319
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TOTAL PRODUCTS 145
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AVG ITEM PRICE $9.03
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AVG UNIT COST $4.27
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PROFIT MARGIN 53%
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BRAND MARKET SHARE 1.50%
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- #14
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Bountiful Farms
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- Total Pre-Roll Sales $3,629,678
- Pre-Roll Units Sold 486,304
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TOTAL PRODUCTS 74
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AVG ITEM PRICE $7.46
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AVG UNIT COST $3.77
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PROFIT MARGIN 50%
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BRAND MARKET SHARE 1.10%
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- Total Pre-Roll Sales $4,035,766
- Pre-Roll Units Sold 356,620
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TOTAL PRODUCTS 35
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AVG ITEM PRICE $11.32
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AVG UNIT COST $5.37
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PROFIT MARGIN 53%
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BRAND MARKET SHARE 1.20%
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We identified Massachusetts pre-roll royalty, the 15 leading brands in total pre-roll unit sales last year.