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Top Selling Missouri Pre-Roll Brands of 2025

Top Selling Missouri Pre-Roll Brands of 2025

Posted by DaySavers Team on Jun 18th 2025

Compiled by James Valentine & Brian Beckley

top selling pre roll brand

Missouri, a $159 million dollar pre-roll market moving 11 million total units in 2024.

With pre-rolls controlling nearly 11% of Missouri's total cannabis market, the category ranks 4th among cannabis products sold in the state.

Among Missouri's 137 pre-roll brands offering a staggering 4,642 pre-roll products statewide at an average price of $14.48, 15 vie for the title of The Top Selling Pre-Roll Brand in Missouri

In partnership with Seattle-based cannabis analytics firm Headset, whose data is sourced from actual consumer transactions across over 3,500 retailers in 12 U.S. state markets and 4 Canadian provinces, we identified Missouri pre-roll royalty, the leaders in total pre-roll unit sales last year.

Feel free to pack a pre-roll, roll a doobie, hit the bong, rip a dap, sip the vape, or sneak a puff of dro from your trusty pipe at any time. Alright! Let's get after it.

Missouri's Top Pre-Roll Movers

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 6.9
    • Total Pre-ROll Sales $25,357,072
    • Pre-Roll Units Sold 1,295,114
    • TOTAL PRODUCTS
      (2024)       530
    • AVG ITEM PRICE
      (2024)       $19.58
    • AVG UNIT COST
      (2024)       $10.53
    • PROFIT
      MARGIN       46%
    • BRAND MARKET SHARE
      (2024)       16.10%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 6.1
    • Total Pre-ROll Sales $10,092,994
    • Pre-Roll Units Sold 776,638
    • TOTAL PRODUCTS
      (2024)       210
    • AVG ITEM PRICE
      (2024)       $13.00
    • AVG UNIT COST
      (2024)       $7.00
    • PROFIT
      MARGIN       46%
    • BRAND MARKET SHARE
      (2024)       6.40%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 8.1
    • Total Pre-ROll Sales $7,744,913
    • Pre-Roll Units Sold 687,235
    • TOTAL PRODUCTS
      (2024)       308
    • AVG ITEM PRICE
      (2024)       $11.27
    • AVG UNIT COST
      (2024)       $6.77
    • PROFIT
      MARGIN       40%
    • BRAND MARKET SHARE
      (2024)       4.90%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 1.5
    • Total Pre-ROll Sales $6,266,687
    • Pre-Roll Units Sold 614,662
    • TOTAL PRODUCTS
      (2024)       120
    • AVG ITEM PRICE
      (2024)       $10.20
    • AVG UNIT COST
      (2024)       $5.92
    • PROFIT
      MARGIN       42%
    • BRAND MARKET SHARE
      (2024)       4.00%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 5.5
    • Total Pre-ROll Sales $11,746,225
    • Pre-Roll Units Sold 611,692
    • TOTAL PRODUCTS
      (2024)       142
    • AVG ITEM PRICE
      (2024)       $19.21
    • AVG UNIT COST
      (2024)       $10.21
    • PROFIT
      MARGIN       47%
    • BRAND MARKET SHARE
      (2024)       7.40%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $3,803,212
    • Pre-Roll Units Sold 453,485
    • TOTAL PRODUCTS
      (2024)       52
    • AVG ITEM PRICE
      (2024)       $8.39
    • AVG UNIT COST
      (2024)       $4.53
    • PROFIT
      MARGIN       46%
    • BRAND MARKET SHARE
      (2024)       2.40%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $4,545,645
    • Pre-Roll Units Sold 440,395
    • TOTAL PRODUCTS
      (2024)       66
    • AVG ITEM PRICE
      (2024)       $10.32
    • AVG UNIT COST
      (2024)       $5.45
    • PROFIT
      MARGIN       47%
    • BRAND MARKET SHARE
      (2024)       2.90%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $5,371,060
    • Pre-Roll Units Sold 353,758
    • TOTAL PRODUCTS
      (2024)       113
    • AVG ITEM PRICE
      (2024)       $15.18
    • AVG UNIT COST
      (2024)       $6.17
    • PROFIT
      MARGIN       59%
    • BRAND MARKET SHARE
      (2024)       3.40%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 5.7
    • Total Pre-ROll Sales $11,533,428
    • Pre-Roll Units Sold 336,761
    • TOTAL PRODUCTS
      (2024)       205
    • AVG ITEM PRICE
      (2024)       $34.26
    • AVG UNIT COST
      (2024)       $19.39
    • PROFIT
      MARGIN       44%
    • BRAND MARKET SHARE
      (2024)       7.30%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $2,810,939
    • Pre-Roll Units Sold 303,141
    • TOTAL PRODUCTS
      (2024)       65
    • AVG ITEM PRICE
      (2024)       $9.27
    • AVG UNIT COST
      (2024)       $4.43
    • PROFIT
      MARGIN       52%
    • BRAND MARKET SHARE
      (2024)       1.80%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $3,587,706
    • Pre-Roll Units Sold 290,583
    • TOTAL PRODUCTS
      (2024)       92
    • AVG ITEM PRICE
      (2024)       $12.35
    • AVG UNIT COST
      (2024)       $6.24
    • PROFIT
      MARGIN       49%
    • BRAND MARKET SHARE
      (2024)       2.30%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 7.4
    • Total Pre-ROll Sales $2,555,392
    • Pre-Roll Units Sold 220,316
    • TOTAL PRODUCTS
      (2024)       62
    • AVG ITEM PRICE
      (2024)       $11.60
    • AVG UNIT COST
      (2024)       $6.46
    • PROFIT
      MARGIN       44%
    • BRAND MARKET SHARE
      (2024)       1.60%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $2,259,978
    • Pre-Roll Units Sold 215,127
    • TOTAL PRODUCTS
      (2024)       31
    • AVG ITEM PRICE
      (2024)       $10.51
    • AVG UNIT COST
      (2024)       $5.82
    • PROFIT
      MARGIN       45%
    • BRAND MARKET SHARE
      (2024)       1.40%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $2,202,773
    • Pre-Roll Units Sold 213,259
    • TOTAL PRODUCTS
      (2024)       31
    • AVG ITEM PRICE
      (2024)       $10.33
    • AVG UNIT COST
      (2024)       $5.47
    • PROFIT
      MARGIN       47%
    • BRAND MARKET SHARE
      (2024)       1.40%

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 3.7
    • Total Pre-ROll Sales $3,457,341
    • Pre-Roll Units Sold 202,548
    • TOTAL PRODUCTS
      (2024)       146
    • AVG ITEM PRICE
      (2024)       $17.07
    • AVG UNIT COST
      (2024)       $8.95
    • PROFIT
      MARGIN       48%
    • BRAND MARKET SHARE
      (2024)       2.20%

We identified Missouri pre-roll royalty, the 15 leading brands in total pre-roll unit sales last year.