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Top Selling Ontario Pre-Roll Brands of 2025

Top Selling Ontario Pre-Roll Brands of 2025

Posted by DaySavers Team on Jul 8th 2025


Compiled by James Valentine & Brian Beckley

top selling pre roll brand

Ontario, a $635 million dollar pre-roll market moving 35 million total units in 2024.

With pre-rolls controlling 31% of Ontario's total cannabis market, the category ranks 2nd among cannabis products sold in the state.

Among Ontario's 462 pre-roll brands offering a wide range of 2,712 pre-roll products statewide at an average price of $18.28, 15 vie for the title of The Top Selling Pre-Roll Brand in Ontario

In partnership with Seattle-based cannabis analytics firm Headset, whose data is sourced from actual consumer transactions across over 3,500 retailers in 12 U.S. state markets and 4 Canadian provinces, we identified Ontario pre-roll royalty, the leaders in total pre-roll unit sales last year.

Feel free to pack a pre-roll, roll a doobie, hit the bong, rip a dap, sip the vape, or sneak a puff of dro from your trusty pipe at any time. Alright! Let's get after it.

Ontario's Top Pre-Roll Movers


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $65,471,949
    • Pre-Roll Units Sold 2,613,635
    • TOTAL PRODUCTS
      (2025)
      38
    • AVG ITEM PRICE
      (2025)
      $25.05
    • AVG UNIT COST
      (2025)
      $17.60
    • PROFIT
      MARGIN
      30%
    • BRAND MARKET SHARE
      (2025)
      10.40%


    •  
    • linkn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $19,498,598
    • Pre-Roll Units Sold 1,734,538
    • TOTAL PRODUCTS
      (2025)
      27
    • AVG ITEM PRICE
      (2025)
      $11.24
    • AVG UNIT COST
      (2025)
      $7.68
    • PROFIT
      MARGIN
      32%
    • BRAND MARKET SHARE
      (2025)
      3.10%


    •  
    • LinkedIn
    • insta
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $19,855,452
    • Pre-Roll Units Sold 1,619,934
    • TOTAL PRODUCTS
      (2025)
      49
    • AVG ITEM PRICE
      (2025)
      $12.26
    • AVG UNIT COST
      (2025)
      $8.46
    • PROFIT
      MARGIN
      31%
    • BRAND MARKET SHARE
      (2025)
      3.10%


    •  
    • linkn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $31,957,952
    • Pre-Roll Units Sold 1,520,420
    • TOTAL PRODUCTS
      (2025)
      25
    • AVG ITEM PRICE
      (2025)
      $21.02
    • AVG UNIT COST
      (2025)
      $14.96
    • PROFIT
      MARGIN
      29%
    • BRAND MARKET SHARE
      (2025)
      5.10%


    • #5
    • Dime Bag (Canada)

    •  
    • linkn
    • insta
    • union
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $10,500,414
    • Pre-Roll Units Sold 1,167,892
    • TOTAL PRODUCTS
      (2025)
      11
    • AVG ITEM PRICE
      (2025)
      $8.99
    • AVG UNIT COST
      (2025)
      $6.01
    • PROFIT
      MARGIN
      33%
    • BRAND MARKET SHARE
      (2025)
      1.70%


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $37,068,040
    • Pre-Roll Units Sold 1,129,021
    • TOTAL PRODUCTS
      (2025)
      11
    • AVG ITEM PRICE
      (2025)
      $32.83
    • AVG UNIT COST
      (2025)
      $23.52
    • PROFIT
      MARGIN
      28%
    • BRAND MARKET SHARE
      (2025)
      5.90%


    •  
    • linkn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $11,028,931
    • Pre-Roll Units Sold 1,034,474
    • TOTAL PRODUCTS
      (2025)
      4
    • AVG ITEM PRICE
      (2025)
      $10.66
    • AVG UNIT COST
      (2025)
      $7.13
    • PROFIT
      MARGIN
      33%
    • BRAND MARKET SHARE
      (2025)
      1.70%


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $23,003,044
    • Pre-Roll Units Sold 938,621
    • TOTAL PRODUCTS
      (2025)
      21
    • AVG ITEM PRICE
      (2025)
      $24.51
    • AVG UNIT COST
      (2025)
      $17.37
    • PROFIT
      MARGIN
      29%
    • BRAND MARKET SHARE
      (2025)
      3.60%


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $8,130,668
    • Pre-Roll Units Sold 911,093
    • TOTAL PRODUCTS
      (2025)
      44
    • AVG ITEM PRICE
      (2025)
      $8.92
    • AVG UNIT COST
      (2025)
      $5.92
    • PROFIT
      MARGIN
      34%
    • BRAND MARKET SHARE
      (2025)
      1.30%


    •  
    • LinkedIn
    • insta
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $21,312,529
    • Pre-Roll Units Sold 862,980
    • TOTAL PRODUCTS
      (2025)
      26
    • AVG ITEM PRICE
      (2025)
      $24.70
    • AVG UNIT COST
      (2025)
      $17.01
    • PROFIT
      MARGIN
      31%
    • BRAND MARKET SHARE
      (2025)
      3.40%


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $15,147,167
    • Pre-Roll Units Sold 826,837
    • TOTAL PRODUCTS
      (2025)
      41
    • AVG ITEM PRICE
      (2025)
      $18.32
    • AVG UNIT COST
      (2025)
      $12.77
    • PROFIT
      MARGIN
      30%
    • BRAND MARKET SHARE
      (2025)
      2.40%


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $16,403,592
    • Pre-Roll Units Sold 822,133
    • TOTAL PRODUCTS
      (2025)
      35
    • AVG ITEM PRICE
      (2025)
      $19.95
    • AVG UNIT COST
      (2025)
      $14.08
    • PROFIT
      MARGIN
      29%
    • BRAND MARKET SHARE
      (2025)
      2.60%


    •  
    • LinkedIn
    • Instagram
    • Website
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $16,888,007
    • Pre-Roll Units Sold 796,674
    • TOTAL PRODUCTS
      (2025)
      11
    • AVG ITEM PRICE
      (2025)
      $21.20
    • AVG UNIT COST
      (2025)
      $14.53
    • PROFIT
      MARGIN
      31%
    • BRAND MARKET SHARE
      (2025)
      2.70%


    • #14
    • Thumbs Up Brand

    •  
    • linkn
    • Instagram
    • union
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $6,716,404
    • Pre-Roll Units Sold 702,041
    • TOTAL PRODUCTS
      (2025)
      25
    • AVG ITEM PRICE
      (2025)
      $9.57
    • AVG UNIT COST
      (2025)
      $6.61
    • PROFIT
      MARGIN
      31%
    • BRAND MARKET SHARE
      (2025)
      1.10%


    • #15
    • Double J's

    •  
    • linkn
    • Instagram
    • union
    • CCUSA Social Score: 5.5
    • Total Pre-Roll Sales $7,365,640
    • Pre-Roll Units Sold 617,756
    • TOTAL PRODUCTS
      (2025)
      4
    • AVG ITEM PRICE
      (2025)
      $11.92
    • AVG UNIT COST
      (2025)
      $8.05
    • PROFIT
      MARGIN
      32%
    • BRAND MARKET SHARE
      (2025)
      1.20%


We identified Ontario pre-roll royalty, the 15 leading brands in total pre-roll unit sales last year.